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GSK: Dentists are back!

Art Direction
Copywriting

Design

Commissioned by GSK Oral Health, these are the entry proposals for the Ocean Media competition 2020/2021
This series of billboards were designed with the aim to re-establish the connection and gain back the trust between patient and dentist post the COVID 19 pandemic.  Within the designs I explored leverage the Sensodyne  visual language  (a client at the time) although the ultimate goal was to remain non brand specific with just the endorsement of GSK in partnership with the Oral Health Foundation.

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