Qatar Media City
Qatar Media City is a new hub for creativity and innovation, situated as the name indicates, in Qatar. Qatar Media City wanted to position itself as an ecosystem where creatives can explore, redefine, and innovate the future of media and technology. The brand identity needed to reflect the cultural heritage as well as the striving innovation and growth potential of the region.
An extensive social media campaign was created for its launch in addition to some ATL and print communications.